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Kitchen vs. football stadium:
Payback time in Naples!

Mai 15th, 2012, UEFA Champions League Trophy Tour, posted by UniCredit

Concetta shares the passion for football with her boyfriend but is unable to watch it as Enzo makes her cook for him and his friends during the UEFA Champions League matches.
This is why she asked for the help of Luís Figo and the UniCredit Fix it Squad, who solved the problem just in time for the match FC Barcelona vs. AC Milan.

Watch how Concetta swapped her kitchen with an unforgettable UEFA Champions League experience and made Enzo work hard to join her.




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Bring your Champions Magazine to life

April 6th, 2012, UEFA Champions League Trophy Tour, posted by UniCredit

Aurasma on UniCredit ad

Hi football fans! The latest edition of the UEFA Champions Magazine is here … and it comes with a  surprise. Check out page 14, point your smartphone at the UniCredit advertisement and watch our “We Will Fix It” Valentine’s video come to life based on Aurasma’s innovative augmented reality technology. Enjoy reading and discovering!

Watch the Valentine’s Video on YouTube

How to use aurasma




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Love vs. UEFA Champions League: A match made in football heaven

Februar 17th, 2012, UEFA Champions League Trophy Tour, posted by UniCredit

Watching the match Bayer 04 Leverkusen vs. FC Barcelona or having a romantic dinner with his sweetheart Helen? This Valentine’s Day the passionate football fan Christian found himself faced with a challenging situation. What a mess! But he turned to Luís Figo for help…who gathered his local UniCredit Fix it Squad and – after hours of brain-wracking – they found a way to fix it for Christian!

Check out this video to see how they turned what seemed to be a real life-football-dilemma into a truly special Valentine’s Day filled with unforgettable moments and memories for Christian and Helen.




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Valentine´s Day vs. UEFA Champions League: The winner should be both

Februar 14th, 2012, UEFA Champions League Trophy Tour, posted by UniCredit

Life doesn’t stop for the UEFA Champions League – not even on Valentine’s Day! Bayer 04 Leverkusen plays  FC Barcelona tonight and, as a passionate football fan, of course you want to watch the match but your girlfriend has already planned a romantic Valentine’s dinner with you. What a life-football-dilemma!

Similar dilemmas may appear not only on Valentine´s day.  Imagine, how often life and football are not easy to combine.

Stay tuned to find out soon how UniCredit managed to turn this challenge into an ultimate up for a lucky couple!




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We made kids smile also in Bulgaria!

November 17th, 2011, UEFA Champions League Trophy Tour, posted by UniCredit

Once again, the project Open Fun Football Schools has inspired numerous kids – boys and girls alike – with two fantastic sporting events that took place in Vidin and Blagoevgrad, Bulgaria, last month.

On October 1st, children aged between 7 and 12 took part in one of these events in the famous Bulgarian “Georgi Benkovski Stadium” in Vidin. Over 170 enthused boys and girls enjoyed the organised football tournaments on the pitch while their grateful parents came to watch them there.




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Memories of three phenomenal Trophy Tour years. And more to come.

November 4th, 2011, UEFA Champions League Trophy Tour, posted by UniCredit

The UEFA Champions League Trophy Tour presented by UniCredit. Three years. One goal: to bring the trophy as close as possible to those who watch the competition day in, day out on TV. Usually, only winners of the UEFA Champions League get that close to the trophy.



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